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RIVERSIDE COUNTY DEPARTMENT OF PUBLIC SOCIAL SERVICES | 21

Forms and Graphic Design Adds Visual Impact I n addition to forms, our graphic designers create a variety of visual products including reports, brochures, posters, banners, and print

and digital fliers. Some of this year’s most notable projects include DPSS’ 2023-2028 Strategic Plan and the 2023-2024 Grand Jury Report for Children’s Services. Each project reflects extensive collaboration with staff throughout the department and adds a powerful visual to the stories of the department, staff and customers.

The Service Station Amplifies Important Conversations T he Service Station is a community-driven podcast that informs Riverside County residents about department services and how DPSS is helping its customers. During Fiscal Year 23/24, The Service Station had 820 listens with topics ranging from EBT theft and child abuse prevention to career advancement support and streamlined help for struggling families. Guests included department investigators, customers success stories, and partners with Riverside County Office of Education and Riverside University Health System.

New Video Campaign Increases “My Why” Audience Engagement B eginning in 2022 as a poster and social media campaign, “My Why” recognized DPSS employees and celebrated their inspiration for serving Riverside County’s children, families, seniors, and adults. My Why transitioned to a video campaign to reach a larger audience. The videos debuted on social media and in the DPSS Connected employee newsletter in February 2024. The videos created an even more personal and engaging representation of employees’ testimonies. The experiences of staff in their own heartfelt words generated increased engagement on social media, generating thousands of plays.

Social Media by the Numbers DPSS Facebook, Instagram, X, LinkedIn, and YouTube 1,849 posts 8,667 post reactions 368,039 post impressions 12,998 followers

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